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4 Mistakes to Avoid When Using Mailchimp

Mailchimp mistakesIf you try something new for the first time and you don’t fuck it up, you’re probably not doing it right. Mistakes are natural, normal and help us learn to get better. I’m doing a monthly newsletter full of even more writing tips, competitions, handy writer hacks and news on my progress towards publishing. If you haven’t signed up yet, you can tick that off your list by clicking here. HINT!

I made mistakes. But I’m a writer. So standing up, dusting myself down and picking up the proverbial pen again is in my blood.

When I wrote the post on creating your perfect Author Newsletter I’d already found Mailchimp hard to set up and master. But SO many people said the same thing I knew I had to regroup and share some of the lessons I’d learnt doing my own newsletter. (more…)

7 Laws of Writing Reader Grabbing Headlines

I hate this post. I do. My eyes were achy from rolling so hard by the time I even sat down to write it. But I HAD to because, as much as I feel like I just Peter Panned my shadow,  (ok my soul), and handed it to Captain Devil-Hook, there is no question that these tactics work.

Here’s the thing: My mum, loves me to the ends of the Earth, which means she reads these posts. All of them.

*waves, shouts ‘love you mum’* 

As much as I adore the fact mumsy reads them and tells me they’re wonderful. I’d rather like some unbiased feedback. I mean, mum thinks most things I do are good… amazing even.

Although now I think about it, she doesn’t know about the time I… 100% not finishing that sentence.

We all write for a variety of reasons: some blogs are therapeutic, some are started to meet the amazing community and others to build platforms. Whatever the reason, even if you start not caring whether anyone reads your stuff, something happens the moment you get, likes, comments that aren’t your mum, or your first spike in stats.

Realisation.

That’s what happens. The realisation that someone you don’t know, just read the words you wrote. For writers, that ignites the flame of desire. AND WE WANT MORE. More readers, more followers, more stats. (more…)

7 Tips to Create Your Perfect Author Newsletter

Author NewsletterI hear parrots squawking the same mantra constantly: “Hear Ye! Hear Ye! The best way to drive book sales is through a subscriber list.”

Its that thing where you: create a newsletter, do book updates, bonus content and give your hard work away for free.

If you got books to sell, you need that list.

This made me do one of those gut busting groans. Seriously? I spend enough time writing posts instead of my novel, do I actually have to add something else to my seven hundred and forty-eight page to do list?

Apparently I do, and that means you do too.

I heard that message loud and clear, especially as I’ll be releasing books this year. So I made a subscriber list one of my goals and I’ve been busy rolling up my ‘bonus content’ sleeves. Finally I’ve created one and it’s ready and chock full of just that: bonus content, round ups, writers tools, recommendations, writing inspiration and book updates. If you want to sign up for it, you can here. And actually, once I did create it, I got kind of excited. The customising tools and fancy schmancy things you can do are quite exciting.

Here’s what I learnt in the process: (more…)

How Big is your Bump?

How big is your bump?

31 weeks and 4 days.

Today I nearly lost my rag. So this I fear, will be a Rant of epic proportions.

I like to think that I am a women of patience, a women who rarely explodes and maintains a calm aurar. But after 31 and a half weeks of pregnancy I about lost the plot today. Biting my tongue is an understatement.

In this society we have an obsession with weight and beauty – shop stands are littered with magazines of size zero women, women who are ‘too curvy’ ‘not curvy enough’ ‘hips too wide, not wide enough’ ‘boobs too small, too big’ blah blah and everything in between. This is the pressure society puts on women who aren’t pregnant… Comments like this push teenagers to fast, binge and become anorexic or bulimic. The marketing and imagery pushed into mainstream media causes teenagers and young adults to have seriously damaged mindsets and views of their self image and body.

But when it comes to pregnancy, there seems to be this whole other level of opinion and views that general ‘people’ in society want to give and have over you.

‘People’ seem to think that its ok to pass open judgement and comments on your figure and size whilst your pregnant.

‘Oh your massive’

‘what do you mean you STILL have 8 weeks to go? Oh my god your going to be huge’

‘oh your tiny’

‘what a neat little bump you have’

‘god your going to have an enormous baby aren’t you’

After 31 weeks of this bullshit, I am really genuinely sick and fucking tired of people making comments about my size. What the fuck makes people think they have the right to pass such openly RUDE judgement on my size and shape. Why is it ok for them to tell me I’m ‘huge’ or ‘tiny’ or anything in between JUST because I’m pregnant. You wouldn’t turn around to a young women and tell her she was massive or tiny, or anything – you don’t say it, so seriously now what is it about being pregnant that makes people think they have the right to say whatever the fuck comes into their head?

The detrimental effect it is having on my mindset is horrendous – I had a poor self image before I was pregnant and was most concerned about how I was going to look and the awful stretch marks that would appear and whether or not I would feel fat and could I get rid of the weight after and blah blah blah. But I get a daily onslaught of judgements and comments from the general public or people in lifts in corridors and it is exhausting. I am tired of having to listen to what other people think about my size and weight and shape. I am struggling to maintain my sanity and sane perspective on the fact that I AM pregnant, which means I will have a bump and a few stretch marks and it will take time to lose the weight but lots of other women do it, so I can too, but I cannot place ‘societies’ expectations on myself – I will lose the weight as and when I lose it, and its fine, its ok.

I know that every women who has ever been pregnant will have experienced this – so I am wondering what witty quips you all came up with to counter those rude and ignorant arseholes out there….??